Architecture and Photography don't suit the use of Website Banners

September 13, 2012

There seems to be a move to more and more exaggerated banner images on websites. Web designers like these because it gives more space for text and makes the layout of a site easier.  It is possible to shoot images to suit these layouts, and some subject matter works well with a narrow letterbox frame, unfortunately Architecture is not really one of them. The creation of Art, Architecture and Photography normally works best when it uses certain tried and tested golden proportions which are both aesthetic and functional.  If you are thinking about redesigning your website around a letter box format think carefully about the way this will work with your existing image stock and the lack of flexibility this will create when commissioning new photography.  Trying to squeeze architecture into a letter box is not a great long term proposition and will cause Palladio to revolve at high speed in his perfectly proportioned grave.


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